A Nation Divided
January is typically a boom month for the diet industry; however this is not a typical January
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News & Views
News, insight and information from the world of market research and food & drink.
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Feb 4, 2021
BREXIT v COVID 19
1 in 4 were worried about Brexit, while only around 1 in 6 were worried about the impact of Covid-19
54 views
Jan 18, 2021
TEST WITH CONFIDENCE
We wanted to let you know, as we are in Lockdown 3.0, we can still complete your product testing requirements safely. Using our...
46 views
Nov 5, 2020
TEST WITH CONFIDENCE
We wanted to let you know, as we move into Lockdown 2.0, we can still complete your product testing requirements safely. Using our...
48 views
Oct 19, 2020
‘Tis the Season to be Jolly but will the Coronavirus steal Christmas?
For many, Christmas 2020 is a bright spark ahead; for others it’s another source of anxiety.
75 views
Sep 15, 2020
What is the future for on-line grocery shopping?
With so many new internet grocery shoppers since lockdown, how many are likely to permanently switch away from visiting a bricks and mortar
75 views
Sep 9, 2020
On-line shopping changes the way we shop for food and drink
On-line shopping has been a major beneficiary of lockdown.
56 views
Sep 1, 2020
What do consumers look for when deciding which non food products to buy?
Top 5 ways of judging quality are the same across all categories. Previous experience is the best Quality endorsement...
39 views
Aug 3, 2020
CHANGE CREATES OPPORTUNITY - NPD MUST RISE TO THE CHALLENGE
The brave and the visionary will be already at work; what kind of new products will consumers be looking for?
41 views
Jul 9, 2020
What do consumers look for when deciding which products to buy?
Consumers want the best quality they can afford and find familiarity the best reassurance of quality, especially when buying on-line.
35 views
Jun 11, 2020
Life-stage shapes our relationship with food and drink during lockdown.
What we found is not surprising: changing behaviour is often shaped by our life-stage.
97 views
May 28, 2020
Good NPD is always driven by changing consumer sentiment
Successful innovation over the past 15 years has responded to key food trends, and the way they should be sourced, cooked and packaged.
42 views
May 28, 2020
A look at May's 'High Flyers' & those 'Still Grounded
From all the products we tested this month on Foodfax, we have selected our top and bottom 3!
25 views
May 7, 2020
What can we learn from the food and drink trends during the last recession?
We were more cautious generally, more risk averse; retrenched into safer tastes and known brands.
49 views
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