Product Insight Excellence (PIE) is an advanced, bespoke benchmarking service designed to elevate your products performance. PIE sets the definitive standard for achieving market excellence, leveraging over 30 years of unrivalled product testing expertise.

 

Our service offers tailored benchmarking against competitors, ensuring superior product quality and innovation. With access to a unique, constantly updated database and comprehensive category norms, PIE delivers actionable, data-driven insights.
This empowers brands, retailers and product owners to validate market position, identify improvement areas, and confidently lead with informed decisions.

 

PIE is a value-driven offering that enables you to monitor, optimise and deliver your product goals, without heavily emphasising cost. Choose PIE for unparalleled product knowledge and success in your market.